During a trip to Belize, the idea was born to create our own project centered on enhancing the artisanal techniques typical of those distant cultures.

By studying how to blend European stylistic canons with the local folk heritage, we could spread a “renewed” vision of craftsmanship, creating highly recognizable, contemporary, and “emotional” design objects that convey the joy of those remote places, the mastery of extraordinary craftsmanship, and the magic of the social and geographical miles traveled to reach us.

They had to be captivating pieces, irresistible for their color combinations and vibrant symbolism, deserving a special place in the home.

A new synergistic creative wave with many facets, designed to create a tailored decorative context to be “shared” thanks to digital technology.

In this way, it would be possible to pass down and preserve those ancient local traditions, safeguarding the work of artisans and the communities involved, thus generating new economic opportunities that would improve the living conditions of their families.

A positive virtuous circle, based on authenticity, beauty, and nourishment of the soul.

So, after months of market analysis to understand the actual feasibility of the project, we decided to set off for Mexico, a destination on our travel list for some time, in search of the most interesting artisanal sites.

It was October 2016.

Every great dream and project comes with both satisfactions and obstacles.

How did you handle the ups & downs?

Difficulties sharpen ingenuity and train our resilience every day!

The strength lies in maintaining focus without losing sight of the main goal, tackling each situation step by step.

Only in this way does the obstacle turn into an opportunity for growth.

We’ll reveal that at the start of our adventure, we didn’t even speak Spanish: we “managed” with an app!

Here are some of the small and big “problems” we face daily to carry forward our commitment: linguistic and communication gaps, as well as geographical and logistical ones. Some artisans don’t have a phone, nor naturally a bank account to receive money; others live in remote areas, reachable only by undertaking very long journeys and changing several means of transport.

Many indigenous communities scattered across the mountains don’t know Spanish but speak only the local dialect, such as “tzotzil”, an ancient Maya language spoken in the state of Chiapas.

In these cases, we had to find an interpreter to enable communication and set up the collaboration.

A great satisfaction that deserves all our efforts.

Giulia Patuelli and Filippo Fadini, the founders of Pink Pampas, but who are you?

My name is Giulia and I was born in Brescia in 1982. As soon as I became an adult, I moved to Milan to study law.

I became a lawyer working in Italian and international firms, but I didn’t feel fully satisfied with my path. Something was missing.

So at 29, I followed my instinct and started over, with my first internship in fashion.

Filippo, who is the same age as me, also lives in Milan, where he studies economics and follows his father’s path in construction, with hectic schedules and high stress, constantly rushing between construction sites across Italy.

Whenever we can, we travel, last minute & low cost, always searching for the sun, exploring the world and discovering new feelings of freedom each time.

A key word for this life transition of ours is “Wanderlust”.

The term indicates a strong desire for discovery and exploration and reflects a clear wish for personal self-development, facing unexpected challenges and getting to know unknown cultures.

We fell in love with the countries of South America and began collecting handmade pieces from local artisans, in the most incredible colors.

Trip after trip, our perception of life priorities changed: we wanted to work on an entrepreneurial project that reflected our passions and could create a virtuous circle of value.

That’s how everything began to take shape...